Uptown District


Oakland, California

The Uptown District Concept Plan uses mixed-use development as a catalyst to bring back vitality to one of Oakland’s retail and entertainment districts. Though well-served by transit and located adjacent to the newly-renovated Civic Center and downtown, Uptown had until recently been a rundown area of Oakland characterized by surface parking lots and vacant buildings. The Concept Plan introduced a much-needed residential component consisting of condominiums, apartments and off-campus dorms for UC Berkeley students. This resulted in a 24-hour-community that improved neighborhood safety and spurred retail and entertainment activity on Telegraph Avenue and Broadway.

The revived Broadway Entertainment District features renovated movie palaces from the 1930s and a skating rink. A new plaza with outdoor cafes and a performance space creates a vibrant public space for the entire community and leads to the Bay Area Rapid Transit (BART) station. Pedestrian-friendly streets are further enriched with storefronts on Telegraph Avenue and stoops and narrow setbacks on other streets.

Project Summary



Forest City Enterprises (San Francisco, California)


TOD Neighborhood Plan | Urban Infill


Neighborhood revitalization plan | 2,350 DUs (1,100 mid-rise apartments, 900 high-rise condominiums, 350 off-campus dorms) | 150k sq ft (14k sq m) retail/ commercial


Design completed 2005 | Construction complete